Most comparison websites that I have used are limited to either electronics or books. Buyt uses a copyrighted algorithm to aggregate over 4 million products from multiple online retailers into its database and using multiple filters including brand, price and store you can quickly zero in on the product of your choice. The great value-add is for non-standard products like apparel, induction cookers, umbrellas or strollers.
Buyt goes a step further and allows you to sort on the basis of price, discounts and relevance across products from multiple retailers. Indians are sticklera for a bargain and often end up searching across six to seven stores for many hours. Using a generic search engine like Google for product search is a cumbersome process and often despite extensive research, one is faced with the regret of buying something online and then finding a website which offered a better product. You make an informed decision now.
The search is much faster and more relevant than other comparison sites. Yogesh and Biswanath, two IIT graduates and the brain behind Buyt, attribute this to their proprietary algorithm. “As customers, we found the whole online shopping process cumbersome. We wanted to make the experience convenient and pleasurable for the user”, says Biswanath.
The product is still a work in progress as their team sets about to include features such as personal accounts, wishlists, category-specific filters, etc. But as they say – “well begun is half done.” And my experience shows that they are much closer to the finish line than the halfway mark.